Criteria for Poor Performance
- The route delivery rate has been consistently below the contracted standard for an extended period, with frequent widespread interceptions, message delays and timeouts, and abnormal receipt discrepancies.
- Upstream suppliers have slow fault response and inefficient troubleshooting, with excessively long cycles for problem identification and resolution, completely failing to meet basic commercial service standards.
- Gradually reduce the traffic share of problematic routes, and smoothly migrate core OTP and marketing traffic to backup high-quality stable routes.
- Retain complete fault data, test reports and message samples throughout the process, as valid evidence for subsequent reconciliation and claims, as well as accountability in business communications.
- Build a redundant architecture with primary and backup dual routes to eliminate the practice of a single low-cost route carrying all business, effectively dispersing and mitigating various operational risks.
- Optimize procurement selection criteria by prioritizing delivery stability and service SLA quality over unit procurement price, to prioritize business stability.
Step-by-Step Loss Mitigation Operations
Long-Term Business Planning
The standardized loss mitigation process enables rapid avoidance of business losses, timely loss reduction and cost savings, comprehensive protection for the stable operation of SMS services, and effective reduction of customer churn and cost waste.